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Budget Rent A Car, Century 21 and Days
Inn Become Official Partners of NTRA/Breeders' Cup The National
Thoroughbred Racing Association (NTRA) announced on October 21 that Budget
Rent A Car, Century 21 Real Estate Corporation and the Days Inn hotel
chain have reached an agreement to become Official Partners of the National
Thoroughbred Racing Association (NTRA) and Official Partners of the Breeders’
Cup World Thoroughbred Championships.
As part of the agreement, Budget Rent A Car, Century 21 and the Days
Inn chain will receive advertising units in an assortment of NTRA/Breeders’
Cup media, including television spots on the NBC telecast of the Breeders’
Cup World Thoroughbred Championships (1:00-6:00 p.m. ET). The brands will
also receive signage rights and hospitality at various Thoroughbred events,
including the Breeders’ Cup.
Budget Rent A Car System, Inc. is the owner and franchiser of one of
the world's best-known car rental brands with nearly 2,000 car rental
locations in the U.S., Canada, Latin America, Caribbean, Australia and
New Zealand. The company is part of Cendant Car Rental Group, a wholly
owned subsidiary of Cendant Corporation (NYSE: CD), a diversified global
provider of business and consumer services primarily within the travel
and real estate sectors. For more information, visit www.budget.com
or www.cendant.com/media.
Century 21 Real Estate Corporation (www.century21.com)
is the franchisor of the world's largest residential real estate sales
organization, providing comprehensive training, management; administrative
and marketing support for the CENTURY 21 System. The System is comprised
of more than 6,800 independently owned and operated franchised broker
offices in more than 38 countries and territories worldwide. Century 21
Real Estate Corporation is a subsidiary of Cendant Corporation (NYSE:
CD). For more information on Cendant's Real Estate Services Division as
well as expert commentary on emerging trends in the real estate industry,
visit the Cendant Media Resource Center at www.cendant.com/media.
Days Inns Worldwide Inc., a subsidiary of Cendant Corporation (NYSE:
CD), franchises 1,890 hotels representing 156,506 rooms in the United
States, Argentina, Canada, China, Egypt, India, Ireland, Italy, Jordan,
Mexico, Philippines, South Africa, United Kingdom, Uruguay and the Commonwealth
of Puerto Rico. Reservations and further information are available at
www.daysinn.com or by calling (800)-DAYS-INN®.
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