Study Says 2004 Breeders' Cup World Thoroughbred
Championships Helped Generate $47.4 Million in New Economic Activity for
Texas The 21st running of the Breeders' Cup World Thoroughbred
Championships - horse racing's foremost international event staged last
October at Lone Star Park at Grand Prairie - helped generate $47.4 million
in new economic activity for Texas, according to a study released by Terry
L. Clower, Ph.D. and Bernard L. Weinstein, Ph.D. of the University of
North Texas.
The study, entitled "Economic and Fiscal Impacts of the 2004 Breeders'
Cup World Thoroughbred Championships," stated that almost 46% of
the 53,717 in attendance for the Breeders' Cup hailed from outside of
Texas, including visitors from more than 40 states and countries on four
continents. Out-of-state visitors and organizations spent $20.45 million
for lodging, food and beverages, retail merchandise and other entertainment
during their Breeders' Cup stay, which averaged 2.9 nights in the Dallas-Fort
Worth area.
"Staging a prestigious event such as the Breeders' Cup clearly demonstrates
what we can accomplish when we all work together to benefit the state's
economy," said Lone Star Park President Corey Johnsen. "Texas
received an excellent return on its investment and gained priceless international
exposure."
Spending at the Breeders' Cup - a traveling year-end international showcase
of horse racing's greatest stars in eight championship races with purse
money totaling $14 million -- helped generate $47.4 million in new state
economic activity and increased labor income by $16.8 million. It was
also estimated that state tax revenues for Texas increased by $2.059 million.
"Texas is currently in the midst of its 79th legislative session
and state legislators are exploring the idea of installing Video Lottery
Terminals at Texas racetracks, which would make our purse levels as good
as any racetrack in North America," Johnsen said. "With world-class
horse racing in Texas year-round, we believe we could attract tens of
thousands of horse racing fans and tourists for major racing events like
the Breeders' Cup several times a year. Plus, we'd be able to create billions
in economic impact, thousands of new jobs and valuable new tax revenue
for Texas." |